Distributed News: The Vox Way of Getting Stories Out to 6 Social Platforms

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Vox, the two year-old explainer journalism platform, had a one-person engagement team when it launched in 2014, but it has since been growing at a steady rate.

The team is currently made up of seven people: a social media community manager, who manages Vox's presence on social networks; an audience engagement manager, who is mostly focused on analytics, growing the audience on these platforms, and is also involved with some of the product development work; a video producer, primarily working on Snapchat Discover, but who also produces content for other social channels; a graphic designer and a motion graphic designer, whose work is also focused on Snapchat; a Snapchat senior editor; and a director of programming.

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