ECRM Centralizes Sales and Marketing

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By: E&P Staff ECRM, Tewksbury, Mass., today announced a global centralized sales and marketing strategy that will divide its market into four geographical segments. The Americas, Europe/Middle East/Africa will report directly to Sales and Marketing Vice President Doug Barr. The Asia Pacific region will continue to report to Vice President Joseph Chevalier.

"The sales and marketing demands of a more global economy make a centralized approach increasingly more beneficial to ECRM, our dealer partners and customers," ECRM President and CEO Rick Black said in a statement. "Our restructuring will support a more unified and consistent worldwide sales strategy."

With the changes, as of Feb. 1, Derek Sizer, vice president, eastern hemisphere, left ECRM to pursue other opportunities.

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