End of Daily Circulation is Only Way to Keep The New Orleans Times-Picayune Profitable, Says Executive

Posted
By: Ian Tennant | Knight Center

Just two weeks before The New Orleans Times-Picayune will trim its print schedule back to three days a week, making the Big Easy the biggest U.S. city without a daily newspaper, one of the newspaper's executives has acknowledged that declining advertising revenues was a factor in shifting their focus online.

Ricky Mathews, president of Advance Publications' Nola Media Group, told The Wall Street Journal that a 10 percent drop in revenue could force the Times-Picayune out of a profitable position, unless drastic cost-cutting was imposed.































Comments

No comments on this item Please log in to comment by clicking here