Esquire on How It's Using Pinterest's Enhanced Article Pin Feature

By: Bill Mickey | Folio

Pinterest announced that it's enhancing its article pinning capabilities, allowing for more information to be seen on the pin, including headline, author, a story summary and the link.

The idea is to encourage save-and-read-it-later activity, and Pinterest is already featuring a number of publisher partners for the service including The New York Times, Fortune, Rolling Stone and Esquire, among many others.


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