Esquire Sets Up Paywall to Benefit James Foley Memorial Fund

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By: Michael Sebastian | Advertising Age

Ahead of the 13th anniversary of the Sept. 11 attacks, Esquire magazine is putting "The Falling Man" -- Tom Junod's 2003 article about the photograph of a man falling from the World Trade Center -- behind an optional paywall and suggesting readers pay $2.99 to read it.

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