BRUSSELS (CN) — European regulators opened a fresh investigation into Google on Thursday, examining whether the company is burying news publishers in search results for running ads alongside their content — marking the latest clash in mounting tensions between Brussels and U.S. tech giants.
The European Commission — the European Union’s enforcement arm — said its monitoring showed Google has been pushing publishers down in search rankings based on what the company calls its “site reputation abuse policy.” Google says it’s cracking down on sites trying to game the system, but regulators say it looks like the policy is really just hurting how publishers pay the bills.
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