Ex-Newspaper Exec Joining UNC To Focus On Digital Media

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By: A former executive at The Wall Street Journal and The New York Times is taking a job at the University of North Carolina School of Journalism and Mass Communication.

Penelope Muse Abernathy is a native of Laurinburg who specializes in helping news media in a digital world. She currently serves as vice president and executive director of industry programs at the Paley Center for Media in New York City.

UNC has named her the Knight Chair in Journalism and Digital Media Economics at the journalism school.

Abernathy worked as a reporter before focusing on the industry's business side. She worked as a reporter or editor at several daily newspapers, including The Charlotte Observer and The Greensboro News & Record.

Abernathy will start at UNC on July 1.

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