Facebook is Testing Augmented Reality Ads in the News Feed

Posted Tuesday, July 10, 2018 11:45 am

Anthony Ha | TechCrunch

Facebook is giving advertisers new ways to show off their products, including with augmented reality.

At its F8 developer conference earlier this year, Facebook announced that it was working with businesses to use AR to show off products in Messenger. Now a similar experience will start appearing in the News Feed, with a select group of advertisers testing out AR ads.

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Facebook is Testing Augmented Reality Ads in the News Feed

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