Facebook To Outline New Ad Formats for Mobile

Posted
by: Jack Marshall | Wall Street Journal

For Facebook, mobile is booming. Some 1.25 billion people access the social networking service from smartphones and tablets each month, a 25% bump over a year ago. Mobile accounted for 73% of the company’s advertising revenues during the first three months of 2015, up from just 30% for the same quarter in 2013.

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