Finnish Publisher Adds AProfit to its Anygraaf Systems

Posted Tuesday, March 10, 2009 12:00 am

By: E&P Staff Finnish publisher Viestilehdet is installing Anygraaf's AProfit advertising-management software, which will integrate with the Helsinki-based software developer's Doris32 asset-management and publishing-production system and Planner edition-management and ad-layout system already used by Viestilehdet.

AProfit will be used at Viestilehdt's three agriculture-oriented publications, including its newspaper, Maaseudun Tulevaisuus, which claims the country's fourth-largest circulation (approximately 83,900 subscribers).

AProfit offers full functionality for booking, billing and tracking ads. Ad order entry and ad tracking are managed within a system that integrates with asset management and page- and edition-planning solutions. AProfit allows customers to book ads, submit material and approve proofs via the Internet.

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Finnish Publisher Adds AProfit to its Anygraaf Systems

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