Focus on Data Analytics Wins Over Gut Feeling Management at Croatia’s 24sata

Posted Thursday, July 18, 2019 11:30 am

Shelley Seale | INMA

Croatia’s largest news publisher was an old-school newspaper organisation where “mad men” pulled all the decision strings, relying on “senior experience.” Today, 24sata is a fully digital operation heavily using data and analytics in all decisions on all levels of the organisation.

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Focus on Data Analytics Wins Over Gut Feeling Management at Croatia’s 24sata

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