Forbes Media’s Content Solutions Now Account for 40 Percent of Its Direct Revenue

Posted Tuesday, May 14, 2019 9:30 am

Max Willens | Digiday

Publishers that sought to diversify into new lines of business are now trying to figure out how to fit those operations back together to deepen their relationships with advertisers. At Forbes Media, which merged its content studio with its research arm late last year, that realignment is driving more business in branded content.

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Forbes Media’s Content Solutions Now Account for 40 Percent of Its Direct Revenue

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