Most recently Murcko was executive vice president and group publisher of Rodale,Inc., leading print and digital advertising sales and integrated marketing efforts, with responsibility across all Rodale magazines and their digital properties, including Men’s Health, Women’s Health, Prevention and Runner’s World.
Prior to serving as executive vice president and group publisher of Rodale, Inc., Murcko achieved success increasing advertising revenue and brand awareness at Rodale brands Prevention, Organic Gardening, Women’s Health, and Best Life from 2004-2010. Under her watch as senior vice president and publisher of Prevention, the magazine grew 12 percent in advertising pages. Organic Gardening was named to the 2010 Adweek “10 Under 60 Hot List,” which recognizes magazines with a strong track record of growing their business.
While Murcko was at the helm of Women’s Health, the brand was one of the fastest growing in the industry. In 2008, the magazine was No. 2 on Advertising Age’s “A-List” and No. 1 on Adweek’s annual “10 Under 50 Hot List.” In that same year, Media Industry Newsletter named her a “Sales Team Leader of the Year.” She was also named one of Advertising Age’s “Women to Watch” in June 2009. Previously, as the launch publisher of Best Life, Murcko opened the door for Rodale into the luxury market.
Before joining Rodale Inc., Murcko gained recognition within the women’s category as associate publisher of W and publisher of Elegant Bride, which she launched at Fairchild Publications. Previously, she spent seven years as general manager/group publisher for Hachette Filipacchi Post in Bangkok, Thailand, where she launched Elle and Elle Décor into the Thai market. She also worked in ad sales for New York and Self magazines.
She also is on the board of Cosmetic Executive Women and is a seven-year member of the Advertising Women of New York.
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