Gannett’s Nears Completion of New App and Website Efforts For its Local Newspaper Properties

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By: D.B. Hebbard | Talking New Media

The announcement earlier this month that Gannett would spin off its newspapers is probably a good thing for the papers as far as its digital strategy goes. During the summer the newspaper chain has been launching new apps for its newspapers, but the chain still feels four years behind more progressive digital publishers.

Gannett has 185 different iPad apps and the same number of apps for the iPhone. Some of these apps are for broadcast properties and so will be the responsibility of the newly created broadcast company.

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