Global Ad Revenues From Social Networks To Reach $5.4B In 2011; $10B In 2013

Posted Wednesday, October 5, 2011 7:43 am

By: Leena Rao | techcrunch.com

Ad revenue from social networks worldwide is expected to reach $5.54 billion this year, according to eMarketer estimates, and will double by 2013. eMarketer is taking into account a number of popular social networks, including Facebook, Twitter and LinkedIn.

Half of this year’s ad spend on social networks, $2.74 billion, is coming from the US market. Unsurprisingly, the majority of this ad revenue is coming from Facebook, which is expected to pull in over $3.8 billion this year from advertising to its 800 million members.

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Global Ad Revenues From Social Networks To Reach $5.4B In 2011; $10B In 2013

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