Google Looks to Amp Up Mobile Ads

Posted Wednesday, July 20, 2016 11:28 am

Mike Shields | Wall Street Journal

Mobile advertising has a problem. It’s too slow. So Google wants to put mobile ads on a diet.

The company on Tuesday is expected to announce the launch of AMP for Ads, a new project designed to encourage advertisers to build ads that load faster on people’s mobile devices.

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Google Looks to Amp Up Mobile Ads

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