Google Takes Page From Sunday Newspaper With New ‘Circulars’ Ads

Posted
By: Brian Womack | bloomberg.com

Google Inc. (GOOG) is on a quest to make Internet advertising look more like the Sunday paper.

The online-search giant is working with advertisers such as Best Buy Co. and Macy’s Inc. (M) to create Web-based circulars, similar to the ad inserts included in newspapers. The new service will be available starting tomorrow, Mountain View, California-based Google said.































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