How TV Content Can Drive Audience and Revenue Opportunities | 2 Case Studies

A Free "E&P Reports" Webinar on Wednesday July 14th at 2pm EDT

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Register below for this “E&P REPORTS" webinar featuring: John Humenik, VP News/ Chief Content Officer at Lee Enterprises and Chris Blaser, VP Audience at Las Vegas Review-Journal, revealing how news publishers can leverage and localize their TV coverage to engage new audiences and create incremental revenue. 

The war is on between the networks and growing streaming services as content jumps from one to another, each trying to find their place on the many screens your readers use to watch the shows and series they crave. 

Your local readers are confused on where to go and what to watch. These dramatic industry changes create opportunities for news publishers to satisfy their reader's frustrations, by providing them localized information that helps them find the 4-hours of TV content each one consumes each day!

In this free one-our “E&P REPORTS” Sponsored Webinar, attendees will learn:

  • Why TV’s growth creates new local audience and revenue opportunities for news publishers of all sizes.
  • How to take advantage of this untapped and underserved audience to significantly increase your reader engagement, website traffic, advertising revenue and print circulation numbers.
  • Why it’s a mistake to dismiss TV viewing as not being local when your average reader is watching so much and desires the information to guide them through it.

Plus be the 1 st  to learn what NTVB Media has planned for this fall to engage more local audience and revenue for your operations.

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Panelists Include:

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John M. Humenik
VP/News & Chief Content Officer
Lee Enterprises

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Chris Blaser
VP Audience
Las Vegas Review-Journal

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Michael Keaver
SVP/CMO
NTVB Media

Dan Criscenti
VP
NTVB Media

Moderated By:

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Mike Blinder
Publisher
Editor and Publisher

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