Hagadone Media Montana names new regional sales director

Jim Broyles

Hagadone Media Montana has named Jim Broyles as its new regional sales director, adding experienced leadership to support local businesses and strengthen advertising strategy across Northwest Montana.

The newly created role is designed to enhance collaboration, team development and long-term growth across the company’s publications and marketing services. Broyles will work closely with the local business community, and Hagadone Media's advertising and circulation teams throughout the region and report directly to Regional Publisher Anton Kaufer.

Broyles brings more than 20 years of media sales leadership experience. Most recently, he served as senior vice president of sales for Georges Media Group in Louisiana. He previously held leadership roles at The Colorado Springs Gazette and with Gannett in several markets across the South and West. Throughout his career, he has focused on helping local businesses grow while building strong, accountable teams.

“Jim understands that our community is stronger when local businesses succeed,” Kaufer said. “I have known him for more than a decade and have always respected his ability to build relationships, support his team and drive meaningful results. His leadership will help us better serve our advertisers and the communities that rely on us.”

In his new role, Broyles will focus on revenue strategy, training, accountability and ensuring teams are aligned to deliver thoughtful, effective solutions for area businesses.

“I am excited to join Hagadone Media Montana and become part of this community,” Broyles said. “Strong local media and strong local businesses go hand in hand. I look forward to working with our team and our partners to build lasting relationships and sustainable growth.”

Whitney Spencer will continue in a key advertising leadership role at the Daily Inter Lake, Whitefish Pilot, Hungry Horse News and Bigfork Eagle, concentrating on local team leadership and day-to-day execution. Together, the leadership team is structured to balance regional strategy with strong local presence.

Outside of work, Broyles enjoys cooking and cycling and is eager to explore Glacier National Park and Montana’s outdoor lifestyle.

“This is an intentional investment in our future,” Kaufer said. “We are committed to strengthening local journalism while delivering innovative marketing solutions that help businesses connect with their customers.”