By: E&P Staff Yahoo! Inc. today announced that former Knight Ridder executive, Hilary Schneider, had been named senior vice president of Marketplaces, a newly formed business unit. She will be based in Sunnyvale, Ca. and start next week.
Schneider will develop "an overarching classified and listings strategy that includes new ways of monetizing transaction listings across Yahoo!, as well as have day-to-day oversight of Yahoo!'s Marketplaces properties in the U.S., including Autos, Classifieds, HotJobs, Personals, Real Estate, Shopping & Auctions, Travel and Yellow Pages," a statement reads.
Before the sale of Knight Ridder, E&P revealed, Schneider was in line to eventually head that company, along with Art Brisbane.
Schneider was senior vice president at Knight Ridder, where she co-managed the newspaper operations and led its digital division.
"I believe Yahoo! has the audience, products, technology and go-to-market assets necessary to win in the online classifieds and local listings segment," said Schneider in the release. "I'm excited to capitalize on Yahoo!'s existing strengths of the properties and to develop and execute a strategy to take these businesses to the next level."
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