How a Local Startup in Charlotte, North Carolina Thinks it Can Make Online Advertising Work

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With the online ad market dominated by large players such as Facebook and Google and under threat from ad blockers, many in the news business are looking beyond advertising as a means to make money.

The local news startup Charlotte Agenda, however, thinks it can build a sustainable, and ultimately profitable, ad-supported business aimed at the North Carolina city’s growing young, professional population.

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