How Advertisers Are Responding to Google’s Third-Party Cookie Crackdown

Posted Monday, May 13, 2019 9:30 am

Seb Joseph | Digiday

Advertisers are grasping for ways to get closer to the rich data publishers sit on and Google’s push to crumble cookies it doesn’t own could embolden those efforts, according to senior marketers and ad tech executives.

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How Advertisers Are Responding to Google’s Third-Party Cookie Crackdown

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