How Audience Engagement Editors are Guiding Online Discussions

Before many Americans had awoken on August 26, the day had already proven itself heavy, both in news and sentiment. At 6:45am EST, at a shopping plaza near Roanoke, Virginia, a gunman opened fire on live TV, killing two young journalists who worked for WDBJ, the local CBS affiliate. The source they were interviewing at the time, a community leader, was also injured. The news rippled across the country as the assailant, a former station employee, led police on an hours-long chase. By the time state police caught up to the attacker, he had fatally shot himself in the head.