How Commerce Content Sits Uneasily Alongside Newsrooms

Posted Thursday, March 9, 2017 2:00 pm

Max Willens | Digiday

For Nylon, blending commerce and content has been more of a long engagement than a shotgun marriage. Working out how many shoppable goods to include in articles or how many shop-based posts to share through Nylon’s social media channels took more than just a couple meetings.

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How Commerce Content Sits Uneasily Alongside Newsrooms

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