How Gannett Has Improved the User’s Journey with a Customer-Driven Approach

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Did you know that Gannett’s brands reach 50 percent of the U.S. digital population, including more Millennials than Buzzfeed?

That’s a big reach, especially among a coveted demographic like Millennials.

On the Local Media Association’s next Innovation Mission in Washington, D.C., attendees will get a deep dive into Gannett’s audience development strategy...

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