How News UK is Remaking Its Ad Sales Organization to Drive Integration

Posted Monday, January 21, 2019 9:51 am

Jessica Davies | Digiday

News UK has restructured its commercial team, creating new roles and teams that can sell joined-up audience insights to advertisers in a way they couldn’t have previously when divided into print and digital teams.

Rather than split the roles of sales directors into digital and print, there will now be two sales directors...

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How News UK is Remaking Its Ad Sales Organization to Drive Integration

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