How the Dallas Morning News’ Instagram Became a Lifeline During the Historic Texas Winter Storm

Posted Wednesday, July 28, 2021 12:30 pm

Mallorie Sullivan, Narda Perez and Ashley Slayton | Better News

Here’s an idea to steal and adapt: Use Instagram to listen to your audience, especially during a major breaking news event. Provide your readers with explainers and relevant service journalism. Let their concerns and questions guide important parts of your coverage.

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How the Dallas Morning News’ Instagram Became a Lifeline During the Historic Texas Winter Storm

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