How the Las Vegas Review-Journal’s Streaming Newscast Grew Audience and Revenue

Posted Thursday, July 15, 2021 3:00 pm

Glenn Cook and Jim Prather | Better News

Here’s an idea to steal and adapt: Use your reporting, digital, photography and video resources, and take advantage of the growing popularity of streaming platforms and mobile-friendly video. Present existing coverage in an audience-focused newscast that’s attractive to new sponsors.

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How the Las Vegas Review-Journal’s Streaming Newscast Grew Audience and Revenue

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