How Yahoo is Trying to Save Its Media Business

Posted Thursday, April 7, 2016 9:13 am

Michelle Castillo | CNBC

Amid the layoffs, Yahoo's executives insist that the paring down of its media properties is all part of a master plan.

The tech company says it's now playing to its strengths — news, sports, finance and lifestyle — and working on developing its already-owned advertising technology products like BrightRoll, Yahoo Gemini and Flurry.

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How Yahoo is Trying to Save Its Media Business

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