'Hoy' Joins Tribune's National Ad Sales Unit

Posted Tuesday, February 10, 2004 12:00 am

By: E&P Staff Spanish-language daily Hoy and the Tribune Co.'s Tribune Media Net (TMN) announced Tuesday they will combine their national ad sales operations.

Hoy, now published in New York and Chicago and set to make its debut in Los Angeles in March, and TMN, the national ad sales unit for Tribune Co., will offer advertisers increased ease in multi-market exposure, the companies said in a statement.

TMN has a sales reach that includes Tribune's 14 daily newspapers, 26 television stations and more than 50 Web sites nationwide.

Hoy publishes Sundays-Fridays in New York and has a daily paid circulation of more than 94,000 and Sunday paid circulation of more than 35,000. The Chicago edition has a daily paid circulation of more than 18,000 and publishes Monday through Friday editions.

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'Hoy' Joins Tribune's National Ad Sales Unit

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