In Ky., a Classifieds Scavenger Hunt

By: E&P Staff The Daily News in Bowling Green, Ky., has created an interesting and, its editors hope, educational approach to drawing in younger readers: a 10-part series/scavenger hunt that leaves kids hunting for clues throughout the paper's classified section.

"Brain Freeze," written by Lexington (Ky.) Herald-Leader writer Bob Rouse and illustrated by Frank Yates, tells the story of a condemned school. In the story, students at the fictional school try to convince community members to fund construction of a new school. Rapper FreeZee offers the children use of his mansion, if, of course, they successfully solve the scavenger hunt.

Meg Crittenden, public-relations director for Bowling Green City Schools, has encouraged local teachers to use the interactive series in their classrooms. "I think students will have fun reading it and solving the brain teasers," she said.

Daily News circulation director Troy Warren said in an article in the paper, "We had been looking to do something like this, and then the Kentucky Press Association sent out a memo that this was available."


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