“Hi, I’m Larry Kramer, and I like to make money,” said the president and publisher of Gannett-owned USA Today (and an early investor in Street Fight), during introductions at a conference on the future of local media held at Montclair State University Friday.
Kramer’s intro drew a chuckle, but the sentiment behind it was telling. With a number of once-promising large-scale hyperlocal media projects laying in ruin, local media’s star has faded a bit over the past year, causing many industry watchers to frame local journalism as a pursuit defined by a social need, and burdened by an unfriendly market reality.
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