INMA Oslo Study Tour Focuses on Digital-, Reader-First Newsroom Culture

Posted Wednesday, March 20, 2019 11:30 am

Newsplexer Projects | INMA

Scandinavian publishers are on the bleeding edge of reader revenue. On the first leg of a two-city study tour as part of INMA’s Media Subscriptions Week 2.0, 40 participants from 17 countries visited publishers across Oslo in a search for new ideas in the nuances of triggers, pricing, and battling churn.

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INMA Oslo Study Tour Focuses on Digital-, Reader-First Newsroom Culture

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