Instagram Looks to Expand its ‘Editorial’ Team

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By: John McDermott | Digiday

Rod Mar was on his hotel patio, relaxing near a fire on Saturday night when he received a call from Instagram’s Alex Owen. Mar, a sports photographer whose clients include ESPN and Sports Illustrated, was in Phoenix to cover the Super Bowl. But he was about to become the focus of a news story. Owen, a community manager at Instagram, had recently discovered Mar’s account, and wanted to feature Mar and his spectacular shots on Instagram’s blog.

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