Since the presidential election, “fake news” has become a buzzword leveraged by both sides of the political aisle, with many organizations directing resources toward understanding and fighting it. Some efforts focus on improving technology: Facebook recently integrated fact-checking into its publication process, while Google no longer allows Google-served advertising to appear on sites that “misrepresent” information. Others focus on improving journalism: BuzzFeed Editor in Chief Ben Smith has advocated for more support for objective, accurate reporting as a way to counterbalance the fake news creeping its way across social media feeds.
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