‘It’s a Shakedown’: Everything You Need to Know About Google’s ‘Unified Pricing’ Product Changes

Posted Thursday, April 25, 2019 10:00 am

Jessica Davies | Digiday

It’s déjà vu all over again. Publishers and ad tech vendors are scrambling to understand the implications of Google’s latest changes to its products, discussed in a meeting with U.S. publishers last Thursday.

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‘It’s a Shakedown’: Everything You Need to Know About Google’s ‘Unified Pricing’ Product Changes

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