Jill Abramson Startup to Advance Writers Up to $100K for Longform Work

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By: Kelly McBride | Poynter

Former New York Times Executive Editor Jill Abramson shed light this weekend on her plans with Steven Brill to grow a start up.

Writers will be paid advances around $100,000 to produce stories that will be longer than long magazine articles but shorter than books, she said. There will be “one perfect whale of a story” each month and it will be available by subscription.

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