Recent announcements from Silicon Valley giants are giving the impression that we’re on the brink of an age where everything – and everyone – is completely connected, from the fitness devices on their wrists to the appliances in their homes.
However, Deloitte’s ‘There’s no place like phone: Consumer usage patterns in the era of peak smartphone’ report sheds a very different light on the matter. This UK consumer-focused piece reveals some telling statistics, particularly around uptake of ‘Internet of Things’ (IoT) devices, and our use of virtual assistants like Siri.
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