'LA Times' Looks to Boost Web Traffic with Pique Onsite

Posted Thursday, November 29, 2007 12:00 am

By: E&P Staff The Los Angeles Times has signed with software developer Aggregate Knowledge, San Mateo, Calif., for its user-driven content-suggestion solution on the new travel section of latimes.co. The solution will be deployed over the next several months.

Aggregate Knowledge's Pique Onsite solution analyzes user behavior to offer additional content suggestions in the form of "People Who Viewed This Also Viewed That," according to the software company. Users are directed to breaking news, articles, videos, photos, and blogs in order to increase Web traffic and create new revenue opportunities.

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'LA Times' Looks to Boost Web Traffic with Pique Onsite

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