Lessons from Six Weeks of The Economist's Experiment With Chat App Line

Posted Thursday, March 3, 2016 8:57 am

Mădălina Ciobanu | Journalism.co.uk

At the end of January, The Economist started distributing its content on Line, joining the ranks of news organisations such as The Wall Street Journal, BBC and Mashable.

Now, six weeks after The Economist became active on Line, it has almost reached 100,000 subscribers (98,738 at the time of writing), after publishing 249 posts.

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Lessons from Six Weeks of The Economist's Experiment With Chat App Line

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