Lumine Group buys Imagine Communications

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Lumine Group said Thursday it has acquired Imagine Communications Holdings, deepening the Toronto-based acquirer’s presence in media supply-chain technology.

Imagine Communications, headquartered in Plano, Texas, provides video connectivity solutions, channel origination software and hardware, and AI-enabled advertising management and monetization products, the companies said in a news release.

Tony Garcia, Lumine chief operating officer, said the deal will add origination capabilities to Lumine’s video processing offerings and expand television monetization through products including Landmark, an AI-enabled sales and advertising tool. Garcia said Imagine will continue to operate as an independent business under Lumine’s decentralized, buy-and-hold strategy.

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