McCLATCHY CHOOSES FIZZYLAB FOR SEARCHING

Posted Thursday, June 15, 2000 12:00 am

By: Staff Reports Program Finds Related Content

Seattle-based FizzyLab will provide its Relevator searching service to
the McClatchy Co. of Sacramento, Calif. Relevator finds related
articles in Web site databases with one click.

The service will be deployed at the sites of 11 McClatchy dailies,
including the Minneapolis Star Tribune, The Sacramento
(Calif.) Bee, and the Raleigh, N.C., News & Observer.

Once in place, news articles will include a 'Related articles' button.
FizzyLab uses a proprietary mathematical modeling system to find and
rank related content. The company uses an application service provider
(ASP) model.

Last week, FizzyLab signed other newspapers, including The Denver
Post and Arizona Republic.

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McCLATCHY CHOOSES FIZZYLAB FOR SEARCHING

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