McClatchy, Gannett See Ad Trends Improving

Posted
By: Matt Jarzemsky and Mia Lamar | wsj.com

Newspaper publishers Gannett Co. and McClatchy Co. said they have seen advertising trends improve from earlier this year, positive signs for the industry during the holiday marketing season.

Gannett, publisher of USA Today and other papers, and McClatchy, whose holdings include the Miami Herald, have struggled with steep print-advertising and circulation declines.































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