Media Buyers (Again) Shrug Off Facebook’s Latest Video Metrics Screwup

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Facebook’s 2016 scandal on miscalculating video views is back in the spotlight thanks to a lawsuit from marketers that allege they were misled by the metric. The plaintiffs also claim Facebook knew of its error — first reported by the Wall Street Journal on Sept. 22 — more than a year before disclosing it to advertisers.

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