Mediaspace Rolls Out Circ, Traffic Google Mashup

Posted Thursday, July 16, 2009 12:00 am

By: E&P Staff Mediaspace Solutions has launched new tool Multi-Media Mashup that takes circulation and online readership data and aggregates it in a single view on a Google map.

The database includes information for up to 200 markets in the United States with pins
marking specific cities and information. The data is comprised from circulation figures from the Audit Bureau of Circulations as well as Mediaspace's own set of resources.

"This free, user friendly tool is by far the most extensive source of combined print and online newspaper data on the Web," Deborah Armstrong, senior vice president of sales and marketing at Mediaspace Solutions, said in a statement. "It gives advertisers and agencies a quick glance of the entire newspaper realm in various markets on one screen."

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Mediaspace Rolls Out Circ, Traffic Google Mashup

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