Medill professor using data to tackle misinformation

Malthouse’s research looks at using AI to personalize news recommendations

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EVANSTON, Ill. — Professor Edward Malthouse enjoys looking at things from different angles. As the Erastus Otis Haven Professor at Medill and a research fellow at the Media Management Center, his research supports the larger news ecosystem and tackles misinformation.

“I think one of the most pressing problems of the day is misinformation,” he said. “There’s a lot of misinformation out there, and it’s hard to stay ahead of it.”

Malthouse began teaching at Northwestern in the Kellogg School of Management in 1995 after completing a PhD in statistics. He joined the IMC faculty in 1997, and became the Director of the Spiegel Center for Database and Digital Marketing in 2012, also known as the Spiegel Research Center.

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