Mobile Banner Ads To Drop In Popularity, Native And Video Ads Gain Momentum

Posted Thursday, January 7, 2016 9:36 am

Ben Frederick | Media Post

Banner display ads will no longer be the format of choice for many mobile advertisers and marketers in 2016, a study from Trusted Media Brands , Inc. has found. The survey of clients and agency executives, released Wednesday, was conducted by Advertiser Perceptions.

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Mobile Banner Ads To Drop In Popularity, Native And Video Ads Gain Momentum

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