Mobile Continues To Expand Digital Audiences

Posted
By: Mark Walsh | MediaPost

Back in March, comScore published combined mobile and desktop and mobile-only traffic for the top Web sites with the launch of its Media Metrix Multi-Platform service. By adding unduplicated mobile visitors, the data showed that the total digital audience across the largest 100 U.S. sites increased 38% on average from standard PC-based traffic totals.































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