By: Wayne Robins Big ADDY rock 'n' roll
Three agencies won American Advertising Federation (AAF) ADDY Awards for Best Newspaper Campaign: J. Walter Thompson of New York (for DeBeers), DRGM of Reno, Nev. (Reno Rodeo), and del Rivero Messianu of Miami (Volkswagen).
Arian, Lowe & Travis in Chicago and a Publix Super Markets Inc. ad department in Lakeland, Fla., won in the newspaper half-page-or- less category; Rodgers Townsend of St. Louis won in the more- than-half- page class.
The ADDYs will be presented June 12 at the Rock and Roll Hall of Fame and Museum in Cleveland.
(Editor & Publisher Web Site: http://www.editorandpublisher.com)
(copyright: Editor & Publisher June 4, 2001)
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