New 'E&P Year Book': Circulation Decline Slows

Posted
By: Joe Strupp Newspapers received some good news in the past year as the decline of daily readership slowed dramatically, with only one newspaper shutting down operations and daily newspaper circulation barely decreasing, according to the new Editor & Publisher International Year Book, which was published last week.

Between February 2003 and February 2004, the number of daily newspapers in the United States dropped from 1,457 to 1,456, a sharp reduction from the 10 newspapers that closed during the previous year. In addition, total daily newspaper circulation dipped only slightly, from 55,186,157 to 55,185,351, for a loss of 806.

The circulation drop is a far cry from the 391,889 reduction that took place between 2002 and 2003.

The 84th edition of the E&P International Year Book profiles daily newspapers, weekly community papers, weekly shopper/TMC (total market coverage) papers, specialty papers, newspaper groups, sales representatives and more. The only newspaper reference directory that provides information on the editorial, advertising, circulation and production aspects of the industry, it is available in print and online.

Although Sunday newspapers also suffered circulation declines, they too were less than in the past, the Year Book states. Overall Sunday circulation decreased by 285,604, from 58.8 million to 58.5 million. Although that is a loss, it is down from the 310,065 circulation decline for Sunday papers that occurred a year earlier.

The number of Sunday papers meanwhile, actually increased by four, from 913 to 917, compared to the previous year. Ten daily newspapers converted from evening to morning publication, while two changed from morning to evening distribution.

Comments

No comments on this item Please log in to comment by clicking here


Scroll the Latest Job Opportunities From The Media Job Board